Seo work - FORGET SEARCH TECHNOLOGY. IT'S THE ADS, STUPID

FORGET SEARCH TECHNOLOGY. IT'S THE ADS, STUPID
New York Post - February 4, 2008 -- Although Microsoft's $44.6 billion bid for Yahoo! is seen as a struggle for search supremacy, it also sets the stage for the next phase of the online wars: display advertising. A combined Microsoft-Yahoo! would have a significant

Lawyers: Google has tough fight over Microsoft-Yahoo antitrust
Seattle Times - A major factor weighing in Microsoft Corp.'s favor, analysts said, is Google Inc.'s dominance in the online search and advertising businesses _ the two areas regulators are likely to focus on when weighing market power issues raised by the nearly $45

BullMarket.com Offers Investment Opinion on Yahoo, Microsoft, Cerner
Forbes - An acquisition of Yahoo by Microsoft would bring together the second- and third-ranking companies in terms of search, and would significantly enhance Microsoft's ability to battle Google in the sector as well as in online advertising. Within the

Google cries foul over Microsoft's Yahoo bid
Guardian Unlimited - Microsoft has made no secret of the rationale behind its unsolicited approach: to create a competitor to Google's commanding position in an online advertising market worth about $40bn last year. Google dominates the online advertising market's largest

Google May Aid Yahoo; Microsoft Defends Bid
CNBC - Microsoft 's proposed acquisition of Yahoo would marry the world's biggest software maker with one of the leading Internet media companies, shaking up the market for online services such as email and advertising. The Wall Street Journal reported on