Monday, March 17, 2008

Banner advertising - For a New Brand, Pepsi Starts the Buzz Online - New York Times


For a New Brand, Pepsi Starts the Buzz Online
New York Times, United States - Mar 14, 2008
Instead, Tava is getting a spirited send-off with its own Web site (tava.com), banner ads, promotions and offbeat stunts like sampling events at popular ...
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Break Media debuts high resolution vid ad option
BizReport - 1 hour ago
The high resolution offering is an in-banner ad. Break Media executives explain that pushing video to the next level is the best way to keep consumers ...
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A great cultural shift on how people watch television
IBLNEWS, Spain - 13 hours ago
The soft-drink maker will turn to banner ads, a new web site and other online promotions to generate buzz for the product. Ads will be placed on Oprah.com, ...
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Affiliate Future develops cookie-free ad tracking
Brand Republic (subscription), UK - Mar 14, 2008
The firm said an alternative to cookies was urgently needed for online publishers who provide content for free and rely on banner advertising to stay afloat ...
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Microsoft Says Not All Ad Clicks Are Created Equal
Slashdot - Feb 25, 2008
The customer (the company advertising) will have better metrics. Let's say you've got two banner ads (A and B) and a video ad ( by evanbd (210358) Or ...
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