Monday, March 3, 2008

Online advertising - The Down-Marketing of the Web - ClickZ News

The Down-Marketing of the Web - ClickZ News

The Down-Marketing of the Web
ClickZ News, NY - 9 hours ago
By Sean Carton, The ClickZ Network, Mar 3, 2008 If you rely on banner advertising to drive response, you may well be targeting the bottom of the barrel. ...

Source: news.google.com

Landmark bridge up for sponsorship - Basingstoke Gazette

Landmark bridge up for sponsorship
Basingstoke Gazette, UK - 3 hours ago
Banner advertising would be seen by the more than 500000 vehicles a month who cross the bridge, but Mr Peck said the key to the scheme's success would be to ...

Source: news.google.com

SilverCarrot Turns Banner Ads into Direct Marketing ROI Machine - Earthtimes

SilverCarrot Turns Banner Ads into Direct Marketing ROI Machine
Earthtimes, UK - Feb 28, 2008
... harnessing SilverCarrot’s proprietary “Bullseye” offer-generation engine that now transforms banner advertising into a powerful direct marketing medium. ...

Source: news.google.com

Banner Advertising, SEO, Pay Per Click all Available - TransWorldNews (press release)

Banner Advertising, SEO, Pay Per Click all Available
TransWorldNews (press release), GA - Feb 27, 2008
Targeted Banner Advertising on YourFindit provides members the opportunity to place their banner advertisements throughout the Finditt Network of sites. ...

Source: news.google.com

Bad news for banner ads = good news for 'featuretisements'? - Computerworld

Bad news for banner ads = good news for 'featuretisements'?
Computerworld, MA - Feb 15, 2008
Others say banner ads are less effective than previously thought. A study released Tuesday found that about half of all clicks on display ads were by a tiny ...

Source: news.google.com

Microsoft Says Not All Ad Clicks Are Created Equal - Slashdot

Microsoft Says Not All Ad Clicks Are Created Equal
Slashdot - Feb 25, 2008
The customer (the company advertising) will have better metrics. Let's say you've got two banner ads (A and B) and a video ad ( by evanbd (210358) Or ...

Source: news.google.com

Airport says no to banner advertising catchy company name - WAVE

Airport says no to banner advertising catchy company name
WAVE, KY - Feb 29, 2008
A Lexington company that designs industrial ceiling fans with diameters up to 24 feet, had offered $45000 to display a large banner in the baggage claim ...

Source: news.google.com

Advertising, Marketing, News, and Networking - TransWorldNews (press release)

Advertising, Marketing, News, and Networking
TransWorldNews (press release), GA - Feb 25, 2008
Finditt.com and all TransWorldNews (www.transworldnews.com) sites displaying the Finditt ad campaigns. Advertising campaigns on Finditt include banner ads ...

Source: news.google.com

Building a Brand with Widgets - BusinessWeek

Building a Brand with Widgets
BusinessWeek - 5 hours ago
Some marketers say widgets may do a better job engaging users than, say, so-called banner ads emblazoned across the sides of social network profiles. ...

Source: news.google.com

Fishing Network Announces Launch of Mobile Fishing Guide Search Site - PR.com (press release)

PR.com (press release)

Fishing Network Announces Launch of Mobile Fishing Guide Search Site
PR.com (press release), NY - 4 hours ago
They offer clients a wide range of services including banner advertising, featured "Retailer Showcase" ads, Pay Per Click advertising, textual ads, ...

Source: news.google.com