Friday, May 16, 2008

Online advertising - Facebook lets money flow - Chicago Tribune

Facebook lets money flow - Chicago Tribune
Rupert Murdoch looked at the future of social networking and he saw the competition. That's why he told a conference of influential Web developers last week that MySpace, a unit of Murdoch's News Corp. , would open up its software platform to allow

Collapse Yahoo talks leaves advertisers with less leverage - Associated Press
NEW YORK (AP) -- The collapse of Microsoft Corp.'s pursuit of Yahoo Inc. is leaving advertisers pining for other ways to reach mass audiences on the Web and to counteract Google Inc.'s dominance of the online ad market. Advertisers can still

Guest comment: Reach Vs. Targeting and Engagement - NetImperative
w00t!media director Dan McDevitt discusses how online advertising has evolved and why he believes creativity is the key to helping brands effectively engage with consumers and build long-term loyalty. The digital media marketplace has matured quickly

Advertising scam makes it into the BannerGraphic - Banner-Graphic
informed The Brazil Times the ad was not accurate at all. The classified stated people were needed as medical billers for "high activity practice. Computer skills and attention to detail a must." The ad offered $12- to $13 per hour "depending on

Majority of Job Seekers Post Resumes to Multiple Sites - Consumer Electronics Net
PHILADELPHIA, BUSINESS WIRE -- Beyond.com, Inc., the world's largest network of specialty career communities, polled business professionals across its network of more than 15,000 sites to discover how many online job boards professionals post their

eBay sues Craigslist in shares row - Guardian Unlimited
The free classified advertising website Craigslist makes much of its disdain for corporate culture, but its unorthodox style has brought it into conflict with one of its biggest shareholders, eBay. Attracting nine billion page views a month

Local.com Wins 2008 Internet Advertising Competition Outstanding - Forbes
Local.com Corporation (NASDAQ: LOCM), a leading local search engine, today announced that the company received a 2008 Internet Advertising Competition (IAC) Outstanding Achievement Award in the Best Directory or Search Engine Microsite/Landing Page

Sales Manger - Banner Advertising - New Media Age
A chance to take the reins, build a team and grow a multi-million pound revenue stream. If you have the clout to negotiate with clients, agencies and networks to further the already considerable success of this inspirational digital pureplay, then I

Social Site Ad Revenue Disappoints, Insiders Remain Positive - ClickZ
Recent earnings reports, research and punditry bode ill for social network advertising. Yet despite heightened concern about lackluster revenue predictions and monetization of sites like Facebook and MySpace, observers and insiders still see great

CBS Brings Geo-Targeting to Mobile Campaign - MarketingVOX
CBS has partnered with social network Loopt for a geo-targeted mobile campaign, reports Advertising Age. The campaign serves Loopt subscribers ads specific to their current location when they visit mobile CBS News, Sportsline or Marketwatch sites