Friday, September 12, 2008

Online advertising - Forget the Overlay Debate, YouTube Presents Banner Ads - Wired News

Forget the Overlay Debate, YouTube Presents Banner Ads - Wired News

Forget the Overlay Debate, YouTube Presents Banner Ads
Wired News - Aug 28, 2008
... measure — banner ads on the homepage. Since acquiring YouTube in 2006, Google has been hard at work trying to mine the site for advertising dollars. ...
YouTube Revamping Ad Plan The Old-Fashioned Way Appscout
YouTube To Squeeze More Money Out of Homepage Washington Post
Google grab bag: translation, Apps uptime, and more CNET News
all 6 news articles


Video ads emerging as most effective online form - Televisionpoint.com

Video ads emerging as most effective online form
Televisionpoint.com, India - 6 hours ago
One issue with online advertising is that when clicking on banner ads, the individual has to move away from his/her page. This dissuades users from viewing ...


Ads Gone Bad: What did McDonald's think 'I'd Hit It' meant anyway? - BloggingStocks

Ads Gone Bad: What did McDonald's think 'I'd Hit It' meant anyway?
BloggingStocks - Sep 7, 2008
Perfect for banner ads on websites. But did anyone dare ask what it actually meant? Apparently not. Or not until it was too late. The banner ads ran on ...


DesignBlox Announces Several New Customers for Its Adroit Banner ... - MarketWatch

DesignBlox Announces Several New Customers for Its Adroit Banner ...
MarketWatch - Aug 18, 2008
In addition to long term clients Unicel and Constant Contact, new clients include La Quinta Inns, Clairol, and advertising agencies Moxie Interactive, ...


Tailgate turns banner ads into points of sale - Netimperative

Tailgate turns banner ads into points of sale
Netimperative, UK - 20 hours ago
A new type of advertising, dubbed “checkout marketing” by its creators, seeks to increase advertising effectiveness by turning online ads into points of ...


Burst Media Launches Entertainment Ad Network - MarketWatch

Burst Media Launches Entertainment Ad Network
MarketWatch - 19 hours ago
These cutting edge advertising solutions can extend the reach of an advertiser's campaign "beyond the banner" and introduces exciting creative units to an ...


Platform A Delivers Ads Optimized for iPhones - ClickZ News

MediaPost Publications

Platform A Delivers Ads Optimized for iPhones
ClickZ News, NY - Sep 3, 2008
The solution is designed to detect when a user is browsing the mobile Web via an iPhone and then deliver banner ads created specifically to fit the ...
Platform-A unveils iPhone ad technology Bizjournals.com
AOL targets ads to the iPhone CNET News
AOL and iPhone working together on Mobile Advertising Phones Review
Business Wire (press release) - Silicon Alley Insider
all 58 news articles