Banner advertising - eMarketer lops $1.3B off 2008 online ad estimate - CNET News
Analyst firm eMarketer has reduced its estimate for online ad spending in 2008 to $23.6 billion from its August estimate of $24.9 billion, with this year's online ad growth rate of 11.3 percent dropping to 8.9 percent in 2009. Looking on the bright Read more..
NEW YORK, Dec 1 (Reuters) - MySpace, the online social network owned by News Corp, can grow advertising revenue in 2009, its chief executive said, even as the economic crisis erodes big media companies' bottom lines. His comments came as U.S. stock Read more..
US newspaper advertising revenue collapsed by nearly $2 billion, or 18 per cent, in the third quarter, according to the Newspaper Association of America, an industry group. Even online ad revenue made a small U-turn for the second quarter in a row Read more..
As one of the oldest forms of online advertising, contextual advertising has come a long way since the Web's early days and, as a consequence, defining it precisely has become more of a challenge. Contextual advertising used to differentiate itself Read more..
“Death of Detroit would wallop ad world” …”… nightmares of a blue Christmas” Shocking! Tell us something we don’t already know! Turning a few more pages I see, “As site traffic slows, online marketers tighten their holiday budgets Read more..
NEW YORK (Reuters) - MySpace, the online social network owned by News Corp (NWSa.N: Quote , Profile , Research , Stock Buzz ), can grow advertising revenue in 2009, its chief executive said on Monday, even as the economic crisis erodes big media Read more..
Former Tory chancellor Norman Lamont is joining the board of controversial online advertising group Phorm after a boardroom power struggle that led to the ousting of its chairman and three other directors yesterday. The coup puts Phorm chief Read more..
NEW YORK, Dec 1 (Reuters) - MySpace, the online social network owned by News Corp, can grow advertising revenue in 2009, its chief executive said, even as the economic crisis erodes big media companies' bottom lines. His comments came as U.S. stock Read more..
US newspaper advertising revenue collapsed by nearly $2 billion, or 18 per cent, in the third quarter, according to the Newspaper Association of America, an industry group. Even online ad revenue made a small U-turn for the second quarter in a row Read more..
As one of the oldest forms of online advertising, contextual advertising has come a long way since the Web's early days and, as a consequence, defining it precisely has become more of a challenge. Contextual advertising used to differentiate itself Read more..
“Death of Detroit would wallop ad world” …”… nightmares of a blue Christmas” Shocking! Tell us something we don’t already know! Turning a few more pages I see, “As site traffic slows, online marketers tighten their holiday budgets Read more..
NEW YORK (Reuters) - MySpace, the online social network owned by News Corp (NWSa.N: Quote , Profile , Research , Stock Buzz ), can grow advertising revenue in 2009, its chief executive said on Monday, even as the economic crisis erodes big media Read more..
Former Tory chancellor Norman Lamont is joining the board of controversial online advertising group Phorm after a boardroom power struggle that led to the ousting of its chairman and three other directors yesterday. The coup puts Phorm chief Read more..
posted by Brian Petersen at
5:15 AM
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